Mini: An Intimate Biography

Mini: An Intimate Biography

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Mini: An Intimate Biography

In this delightful book Christy Campbell looks back over the life of a national treasure, from its Sixties' glory days to its decline in the Eighties, followed by its renaissance in the new century.
From its birth in 1959, the Mini grew to become a huge success. Its popularity with women in particular marked it out from the crowd. But there was trouble — the basic Mini sold for less than it cost to produce, and by the early Eighties, the miracle machine had become a symbol of manufacturing incompetence. The end came in 2000, but a new generation of Minis was just around the corner. As the car was taken up by the new urban elite and took a starring role in The Italian Job, sales soared. Today this motoring pin-up is as iconic as ever.

Hardcover: 304 pages
Publisher: Virgin Books (30 April 2009)
Language: English
ISBN-10: 1905264623
ISBN-13: 978-1905264629


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